Real Geniuses

Reason #5 for not making $100,000 in Your Business

By Justin Lukasavige

 Marketing to yourself instead of your target market

Picture yourself as a business owner with a problem. You have a problem because your company, which has been successful in the past, has been experiencing a downturn. If you are a business owner you probably do not have to use much imagination because this business owner is probably you.

When you begin to analyze the reasons of a downturn in business it is very easy to blame the economy. “All businesses are doing bad, just look at the economy!” I hear this one all too often. But what if we thought different? What if, instead of blaming the economy for our business downturn, we embrace it and actually use a slowing economy to our benefit? What would it look like for your business to be thriving in a down period?

That is exactly what I have been coaching business owners to do. In fact, I think that now is a great time to start a business. You heard it right. Instead of blaming external factors, how about we embrace them!

If the economy has changed, that’s perfectly ok. If your business is suffering now, the market has somehow changed. My question to you is what have you not changed either your marketing plan or your entire business model to keep up with the change? If you are not marketing to consumers who need your product or service then in the long run, you are really only marketing to yourself. I for one am willing to bet that you will not be able to purchase enough from your company to stay in business. Why not change?

Justin Visit www.lukascoaching.com/resources.htm

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6 Essential Things You Should Look For In An Affiliate Program
By Jan Jorgensen

 Before you join an affiliate program or decide to promote an affiliate product, there are certain crucial things you should consider if you want to be successful in earning affiliate commissions.
Choosing the right affiliate products or programs is crucial if you want to succeed in making money online.
1. It should not cost you a lot of money to join an affiliate program or to start promoting an affiliate product. There are affiliate programs that are free to join and there are others where you have to pay to join. Choose the affiliate programs that are cheap to join. If you are considering promoting some products as an affiliate, choose the ones that make it easy and less costly for you start promoting them.
2. The affiliate program or the product owner should provide you with the necessary marketing tools. If you have enough marketing tools, its easy for you to market your affiliate link and start to make sales quickly. You must look for affiliate programs or products that provide marketing tools as well as any necessary support.
3. How popular is the product? You dont want to try and promote a product for which there is no demand. It is therefore important for you to make sure that the product or program you choose to promote is of high quality and is popular.
4. The commission checks must be paid early and on a regular basis. Make sure that the affiliate program or the product owner will be paying you your commissions on a regular basis. You dont want to waiting for many weeks or months before you get your commissions.
5. How much commission can you earn and can you earn residual income? Depending on the affiliate program or product, you can earn commissions between 30% and 70% for every sale you make. You should maximize your earning potential by promoting products for which you can earn high commissions.
6. Choose an affiliate program that is a Two-tier program instead of one. A single-tier program is the one that pays you only for the business you have generated. On the other hand, a two-tier program pays you for the business, plus a commission on the sales generated by any other affiliate you sponsor in your program. It is recommended that you choose an affiliate program that gives you more opportunities to earn residual income.
By following these recommendations, you will be able to choose an affiliate program that will enable you to earn attractive commissions and become successful in making money online.

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Friday, November 21st, 2008 at 10:25 pm and is filed under business. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.